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AAMI's 2008 Marketing Opportunities

Advertising with AAMI puts your message directly in front of healthcare technology professionals who are actively looking to purchase products and services. It provides an ideal opportunity to improve brand awareness and increase market share. Make sure the audience knows who you are and how you can help them.

As you formulate your marketing and advertising strategies for 2008, we offer the following opportunities:

AAMI News
AAMI's must-read monthly newsletter — mailed 11 times each year to AAMI members and other key decision makers — is filled with the latest news, timely articles, and insightful features on the hottest technologies and trends. Reach more than 14,000 influential medical technology professionals.

Biomedical Instrumentation & Technology (BI&T)
AAMI's award-winning, flagship journal is mailed bi-monthly and reaches 14,000 influential medical technology professionals who use, manage, and develop medical technology.

  • Link for more information.
  • Consider becoming a sponsor of the Educational Outreach Program, where schools around the world, as well as institutions and associations, can receive complimentary subscriptions to BI&T. Subscriptions are available contingent on sponsorship funding. Link for more information
  • For BI&T advertising, contact: Vicki Cummins at vcummins@aami.org or 888-777-6956.
  • For sponsorship funding, contact: Susan Gillespie at sgillespie@aami.org or 703-525-4890 x 225.

AAMI Wall Calendar
Our latest tradition is your newest opportunity! The AAMI wall calendar is multi-channel advertising that gets you noticed. The calendar reaches 8,000 medical technology professionals — AAMI's 6,000 members and bonus distributions at special conferences and events.

AAMI Resource Catalog
Published once a year, AAMI's Resource Catalog is a comprehensive overview of AAMI's products, services, and programs. Distributed to more than 50,000 standards users and medical professionals — making it the widest distribution of any single AAMI publication. Maximize your exposure: Users rely on the publication throughout the year as an important reference guide.

Annual Conference & Expo
Each year AAMI has a number of outstanding sponsorship and promotional opportunities that put you front and center at this annual event. Stand out among the best and brightest who attend AAMI's Conference & Expo annually.

Career Center — Resumes — Job Postings
AAMI's Online Career Center has become the #1 employment source in the medical technology field, enabling you to find qualified candidates in the medical technology field at a minimal cost.

Customized Standards
AAMI standards, recommended practices, and technical information reports can be customized with your company's name, logo, contact information, and a brief message when purchasing documents in bulk. Rates are based on page count and quantity ordered.

Horizon Series
In 2008, AAMI will release three issues of Horizons — Future Horizons, released in January, explores the next 40 years in medical technology; Hospital Sterilization Horizons, released in March; and the 4th edition of IT Horizons, scheduled for release in September.

Marketing Packages
The MOST economical and effective way to promote your products and services is through an AAMI marketing package. Three options are available.

Online Opportunities

  • Web Banner Advertisements
    You can connect with more than 67,000 professionals, who visit www.aami.org each month. Link for more information.
  • The AAMI Directory of Medical Technology Consultants
    This online directory of leading consultants in the medical technology field is a cost-efficient way to expand your business contacts and customers. Link for more information.
  • Contact: Barbara Saxton at bsaxton@aami.org or 703-525-4890 x 227.